Your audiences don’t easily do what you want. They tune out of your message quickly, moving into scan-for-keywords mode.
We understand all the tools in the toolbox and powerful ways to make your ideas clear. We craft simple, direct, and profitable approaches for you.
This ranges from quick-hit pieces to longer form needs, including:
- News Releases & Articles
- Thought Pieces & White Papers
- Presentations & Training Materials
Our work includes:
Columbia Journalism Review’s Swing States Project. Contibutor to an election year blog evaluating media coverage of rhetoric and campaign spending.
Penny Wise: The Complete Guide to Saving Money with Online Penny Auctions. Co-authored the first comprehensive handbook for bidders in this growing e-commerce sector.
The best skill an editor can have is a good ear. They can better understand the goal of a story, the challenges it takes to produce it, and the way words should flow. Ken has a fantastic ear. I had the pleasure of being edited and managed by him and am a better journalist because of it. He was everything I prize in an editor – smart, creative, empathetic, and determined. He always had a strong grasp of the subject matter and insisted on clarity. I could count on him to help me make the complicated, the obtuse, clear and understandable.
Writer, The Atlanta Journal-Constitution